We’re driven by ceaseless curiosity & grounded by real-world results.


Heating Our Way Into the Future.

Slant/Fin is the largest manufacturer of baseboard heating equipment in the world. As the industry leader with an incredible history of service and innovation, Slant/Fin needed a dynamic, intuitive, and highly-functional website to achieve their user’s goals and showcase their brand.


Turning Up the Temperature—to Perfection.

A new website for Slant/Fin was to meet multiple end user requirements: homeowners, professionals, engineers, distributors, and contractors all have different goals to accomplish. This redesign needed to make all of their experiences better and more simplified. Bowen built a prestigious custom website with a robust, multi-tiered backend. Highlights include a robust product catalog, e-commerce, a resource library and intuitive locators for dealers, distributors, and representatives around the country. We also enjoyed showcase of Slant/Fin’s history for the first time, which playfully displays the company’s evolution through classic advertisements and important business milestones.